Case Studies

Waterfords

Project
Waterfords, the independent estate agents in Surrey, Hampshire and Berkshire, appointed PNPR to raise their profile in the local, regional and trade media.

Result
Over 10 months we secured regular news stories in the Aldershot News and Mail series – eight titles; the Surrey Advertiser and the Woking News and Mail. There were also appearances in The Courier, Estate Agency News, Estate Agency Times and SQM magazine.

We also got Waterfords a front page story in Surrey Director magazine with an ET-style photo we devised for a 24 hour Golfathon they did for charity.

In addition, we succeeded in getting our client to be the preferred estate agent specialist for Surrey and North Hampshire radio station, Eagle, on all matters relating to HIPS. Over four months we secured them three separate appearances broadcast on Eagle Radio and its sister station, County Sound.

Lastly, we achieved reports for Waterfords online in the Surrey Chambers of Commerce Newslink letter and the North Hampshire Chambers site.

Client Comments
"PNPR have regularly got us into the papers, on the radio and online across Surrey and Hampshire. They are friendly, highly professional and creative.

"Their idea for a moonlight golf photo for our 24 hour charity Golfathon was inspired and made the front page of Surrey Director magazine."

Brendan Cox, MD, Waterfords Estate Agents Ltd.