July & August 2010 - News - Paul Nathanson Public Relations (PNPR)

July & August 2010 - News

We're delighted to welcome Mary Brown from Barclays Bank in Canary Wharf where she held senior positions in comms and events. Mary is the fourth new associate to join PNPR this year and will be running the account of the Surrey office of a major national brand in the financial services sector.
Mary and PNPR founder Paul Nathanson are now in talks with a London advertising agency to run a joint national account.
We're also very proud to announce the signing of a year's contract with The Webster Partnership, the leading business events company in Surrey, Berkshire and Hampshire. This involves organising all the PR activity around next summer's LifeStyle Show at Sandown Park.
Trudi Beggs, our associate from The Prince's Trust and Marketing Birmingham will be account director.
Paul Nathanson is honoured to have been invited to join the marketing committee on The Woking Asian Business Forum, a charity dedicated to helping ethnic businesses in the area to integrate into the mainstream. His role will be to advise on all PR activity and to raise the profile of the WABF in Surrey.
Lisa Balliache (John Lewis, Nespresso and Scottish & Newcastle) achieved excellent coverage for the Reve Pavilion on the front page, page 2 and half an inside page in the Surrey Advertiser.
Sally Gilroy (former head of events at pharma giant Lilly) secured a full page in The Sun for our client Genesis Publications and their book on Jackie Stewart. This appeared in the Scottish edition of the paper and follows her page news feature in the Daily Express.
For Jamie Oliver we organised a kitchen visit by George Abbot pupils from the local comprehensive where essay writers on food had a tour of Jamie's Italian in Guildford, and prepped starters, which they then devoured!
PNPR also set up evenings for the two winners of the J's I Master Classes at the school and their families for a free supper. The winning sauces were on the Specials Board as Pasta Dish of the Day.
Coverage appeared in the Surrey Advertiser Community Pages, which achieved our objective of showing how involved Jamie Oliver is at a local level in the community.
The BBC also invited one of the Master Class winners on to its Saturday Kitchen Show to bring two dishes for the presenter to sample.
We posted the winner's story on the BBC Surrey Facebook page.
Loseley Park, our pre-eminent leisure client, featured in a half page piece in the Surrey Chambers magazine, where owner Michael More-Molyneux explained in a Q&A piece we prepared together how he had developed the Loseley brand from ice cream in the 80s to a vibrant horticultural, business and tourist centre. Loseley now hosts more than 80 weddings a year, corporate days, fun days, multi-cultural and family celebrations - plus the first Celebrating Surrey arts festival, and the Surrey Sculpture Show.
The latter Paul helped publicise, achieving coverage in the Surrey Advertiser, and both Chamber of Commerce and Guildford Eye websites.
Paul also conducted a sustained Twitter campaign for Loseley Park promoting the Tallest Sunflower Competition which we originated for our client in April. The Tweets reminded 300 possible under 16 year old entrants to submit their photos and forms before the deadline.
In property, we continue to work regularly with 9 Seymours Estate Agents offices in Surrey, advising on quotes and articles for the Surrey Advertiser and Woking News & Mail, respectively.
Grillo LLP Chartered Surveyors also use our editing skills to help with their very specialist quotes for the Surrey Advertiser, often achieving the most column inches in the weekly feature.
PNPR continues its work with its chosen charity, Disability Challengers, advising currently on the Challengers Champions Business Club to be launched in the autumn.
We also helped publicise the summer Business Quiz, compered by Michael Buerk, one of DCs' patrons. Articles appeared on three websites: Surrey Life, Guildfore Eye and Surrey Chambers.